Best ZoomInfo alternatives
ZoomInfo is a B2B contact data and sales intelligence platform, no public price. We've reviewed 2 alternatives: Apollo and Lusha, with what each one costs next to ZoomInfo.
What ZoomInfo costs
| Plan | Price |
|---|---|
| ProfessionalContact and company data, Chrome extension, CRM integrations; free trial | Custom |
| Copilot AdvancedAdds buyer intent, website visitors, account fit score and workflows | Custom |
| Copilot EnterpriseAdds real-time intent, custom integrations and a dedicated customer service manager | Custom |
Where the cost bites
- No plan has a published price: the pricing page asks you to contact sales.
- Price depends on the number of licenses, the credits you buy and the features and add-ons you choose.
- Each exported contact or company profile uses one credit, including exports through CRM and API integrations.
- Integrations typically have a base cost and need a minimum purchase of bulk credits, according to ZoomInfo's pricing FAQ.
From zoominfo.com, checked 2026-10-10. Prices change; confirm before you buy.
The alternatives, next to ZoomInfo
| Tool | What it costs | Free way in | Self-hostable | Score |
|---|---|---|---|---|
| ZoomInfo | No public price | No | No | – |
| ApolloB2B contact data, email sequences and a dialer in one sales tool | Free · paid from $49/seat a month | Yes | No | 4.2 / 5 |
| LushaVerified B2B emails and phone numbers, in your browser, CRM or AI chat | Free · paid from $37.45/month | Yes | No | 4.0 / 5 |
The options
Stuck between two?
ZoomInfo alternatives: questions
What is the best alternative to ZoomInfo?
Apollo scores highest of the 2 we've reviewed, at 4.2 out of 5. B2B contact data, email sequences and a dialer in one sales tool. The right pick depends on what you use ZoomInfo for, so check each one's limits in the table above.
How much does ZoomInfo cost?
Professional: Custom (contact and company data, Chrome extension, CRM integrations; free trial); Copilot Advanced: Custom (adds buyer intent, website visitors, account fit score and workflows); Copilot Enterprise: Custom (adds real-time intent, custom integrations and a dedicated customer service manager). Checked on 2026-10-10 at www.zoominfo.com/pricing.
Is there a free alternative to ZoomInfo?
Apollo (Free · paid from $49/seat a month), Lusha (Free · paid from $37.45/month) have a free way to start. Free plans have limits, so read the review for each before you move real work over.
Why do people look for a ZoomInfo alternative?
Mostly cost and limits. No plan has a published price: the pricing page asks you to contact sales. Price depends on the number of licenses, the credits you buy and the features and add-ons you choose. Each exported contact or company profile uses one credit, including exports through CRM and API integrations. Integrations typically have a base cost and need a minimum purchase of bulk credits, according to ZoomInfo's pricing FAQ.
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